The investments made by large companies in the field of AI are not slowing down as tech giants continue to look for ways to improve user experience and develop their technology. Samsung is no different, and as time goes by, it has taken a more aggressive approach with its Galaxy AI features and continues to evolve its device experience to have an edge over the competition. Now, reports have emerged that the company is looking for a way to allow users to use their phones without needing to open the Settings menu.
Samsung is working on an AI feature that will change the way users interact with their settings options
Samsung has introduced many AI-enabled capabilities, especially in the last year. It has significantly improved personalization options, camera performance, and multitasking capabilities. The core of the ecosystem appears to be Galaxy AI, to which improvements are constantly being added to improve the user experience.
According to ET NEWS, the South Korean tech giant is said to be working on a new AI experience that will change the way users interact with their phones. Samsung aims to eliminate the need to constantly use the Settings menu to make any changes with the help of artificial intelligence. The report states that the company plans to introduce AI features that will predict user needs based on commonly observed touchpoints or usage patterns to detect what they want to change or adjust.
Samsung’s pivot in this direction would be huge, as it would mark a significant advancement in user experience by automatically adjusting settings. Currently, Bixby offers the same facility, namely changing settings via voice commands, but the experience is not smoother as it requires manual activation and specific commands to be entered. Compared to current offerings, the AI feature is more advanced as it can change settings automatically based on user interactions with the phone.
If this AI experience is executed well, it can bring major changes and change the way users interact with their smartphones. Companies generally rush to launch AI products even though they are not ready to launch, so the experience is not optimal. We hope that Samsung will not rush to market it but will focus on providing a finished product.